
PPC
Proof of Performance Experience
Over the last years, I’ve worked inside high-budget paid media accounts across Google Ads and Meta Ads.
My core focus was performance: landing pages, creative direction, A/B testing, data interpretation, and funnel optimization that directly impacted revenue.



PPC
Proof of Performance Experience
Over the last years, I’ve worked inside high-budget paid media accounts across Google Ads and Meta Ads.
My core focus was performance: landing pages, creative direction, A/B testing, data interpretation, and funnel optimization that directly impacted revenue.

Numbers speak louder than words.
Google Ads — Lifetime Scale
$19.7M total lifetime spend
I worked inside this environment reviewing creative, shaping landing page flow, improving conversion pathways, and aligning ads with funnel performance.



Meta Ads — High-Volume Account Management
180+ campaigns
$98,750 total spend (sample range)
• Multi-offer funnels
• High-frequency testing
• Multi-level audiences
• Full creative and landing page optimization flow


Meta Ads — Additional Scaling Snapshot
$89,753 total spend (sample period)
• Multiple campaigns running in parallel
• Continuous optimization of landing pages, creative, and funnels
• Balanced spend distribution across testing and evergreen initiatives


Meta Ads — Mid-size Performance Monitoring
27 campaigns reviewed
$31,370 spent (sample period)
• High-volume traffic testing
• Creative rotation
• Offer validation and funnel alignment
• Real-time tracking of drop-offs


$19.7M
Real Ad Spend
10+ Years
Optimizing paid funnels
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Want to discuss a potential fit?
© 2025 All right reserved
Made with ❤️ by Renan.
Want to discuss a potential fit?
© 2025 All right reserved
Made with ❤️ by Renan.
Want to discuss a potential fit?
© 2025 All right reserved
Made with ❤️ by Renan.